ShapardResearch’s qualitative research now offers FocusVision

ShapardResearch, Oklahoma’s premier market research firm, can now offer qualitative research clients the ability to watch, in real time and from anywhere in the world, focus groups conducted in ShapardResearch’s Oklahoma City focus group facility.

VideoStreaming, from FocusVision, allows the client and their team members to observe and interact with focus groups live from their office, home or anywhere with an internet connection. While offering an unlimited number of remote viewers, all team members can effortlessly communicate and participate in the qualitative research as it happens in real time.

Just like a DVR at home, all VideoStreaming focus groups are recorded and available within a few hours for remote viewing. Clients or their team members can even mark your favorite moments and save memorable clips for later use.

“We’re excited to be able to offer our many national clients the ability to save on the time, travel and expensive of coming to Oklahoma City while still being able to hold groups in Oklahoma City,” said Bill Shapard, CEO of ShapardResearch, who went to note the growth of Oklahoma City as a qualitative market research destination.