With thousands of multi-sourced consumer panelists from around the state and an innovative panelist sourcing process, you can be assured of receiving the highest quality samples in the state of Oklahoma. With ShapardResearch’s consumer panels you have access to:
- Tens of thousands (and growing) continually profiled consumer panelists from all 77 counties.
- High response rates from consumer panelists who are interested and engaged in the online market research process.
- The best available protection against duplication, fraudulence, and poor data quality.
- Client support from a tenured staff that understands your objectives and timelines.
- More than a hundred new Double Opt-in Consumer panelists join every year from around the state.
We are able to stratify our sample to match the key demographics within the general population based on local Census information, or on other known models such as the Internet population. To do this, we take into consideration historic response rates based on a range of variables including the audience segment, the survey’s length, topic, total field time, day of the week and time of day.
All our consumer panelists join through a recruitment process, originating from a pool of partner websites that cater to a diverse mix of audiences. As each and every panelist is required to Double-opt in and pass a validation security check, you can be assured of high quality samples.
Online panels is one of the most cost effective methods of market research today. However, they can be misused or pushed by market research firms that lack the ability to offer any other more applicable method. Click here to lean more about the Pitfalls of Online Research.