NOTES FROM THE FIELD

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Focus Groups
November 2, 2016

ShapardResearch's qualitative research now offers FocusVision

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Focus Groups
June 18, 2016

Why is Oklahoma City is the BEST place to conduct market research.

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Featured
June 4, 2015

The Oklahoma State Chamber's Business Roundtable with guest Bill Shapard, CEO of ShapardResearch

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October 6, 2014

ShapardResearch's SoonerPoll rated best pollster in Oklahoma; Top 10 percent best pollsters in America

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March 11, 2014

Parents want children to go to college, but most aren’t saving for it

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Intercept Research
August 14, 2013

Good intercept research. It's harder than it looks.

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Mystery Shops
August 12, 2013

ShapardResearch's mystery shopping identifies compliance vulnerabilities for financial institutions

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July 30, 2013

Nationally, only 3 of 10 employees are engaged at work, are yours?

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Data Collection
July 12, 2013

HERE! Campaign kicks off for Oklahoma City Public Schools

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May 21, 2013

How you can help in the wake of the Oklahoma tornado

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January 21, 2013

Here's why Oklahoma City is perfect for market research.

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December 22, 2012

It's Christmas time at ShapardResearch

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Pre-Trial Research
November 27, 2012

Worth a thousand words: testing visual aids in pretrial research

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Focus Groups
September 13, 2012

Questions you should ask when selecting a qualitative research firm

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Mystery Shops
August 31, 2012

A collection of don'ts gathered along the way

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Pre-Trial Research
August 18, 2012

Trial lawyers as storytellers, but what story?

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Focus Groups
August 16, 2012

Getting the recruitment screener right

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Mystery Shops
July 30, 2012

ShapardResearch goes green with CNG fleet

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Mystery Shops
July 28, 2012

What's it take to be a mystery shopper? Apparently, very little.

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Pre-Trial Research
July 22, 2012

Discovering the things jurors might latch onto, before trial

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Focus Groups
May 8, 2012

ShapardResearch partners to offer Hispanic focused research

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May 4, 2012

M3: Marketing Minds Meet, 2012

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Mail Surveys
March 16, 2012

Bringing the mail survey into the 21st Century

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Data Collection
March 8, 2012

Tulsa: Open for Business

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March 1, 2012

Harnessing the power of 'word of mouth'

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September 21, 2011

Three secrets to make your Customer Loyalty initiatives successful

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September 5, 2011

The Good the Bad and the CLM

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May 25, 2011

Selecting a Firm: A Top Ten List

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May 25, 2011

Research in the 21st Century

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May 25, 2011

Do Your Research

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September 9, 2010

Shapard Research Honored for Second Consecutive year at Metro 50

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January 1, 1970

CLM: Six interconnected measures. Which ones are you missing?

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January 1, 1970

What are best practices for website usability testing?

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January 1, 1970

How well do your employees know your customers?

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