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NOTES FROM THE FIELD
Featured
Posts
Featured
Focus Groups
November 2, 2016
ShapardResearch's qualitative research now offers FocusVision
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Featured
Focus Groups
June 18, 2016
Why is Oklahoma City is the BEST place to conduct market research.
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Featured
June 4, 2015
The Oklahoma State Chamber's Business Roundtable with guest Bill Shapard, CEO of ShapardResearch
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Featured
October 6, 2014
ShapardResearch's SoonerPoll rated best pollster in Oklahoma; Top 10 percent best pollsters in America
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Featured
March 11, 2014
Parents want children to go to college, but most aren’t saving for it
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Featured
Intercept Research
August 14, 2013
Good intercept research. It's harder than it looks.
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Featured
Mystery Shops
August 12, 2013
ShapardResearch's mystery shopping identifies compliance vulnerabilities for financial institutions
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Featured
July 30, 2013
Nationally, only 3 of 10 employees are engaged at work, are yours?
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Featured
Data Collection
July 12, 2013
HERE! Campaign kicks off for Oklahoma City Public Schools
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Featured
May 21, 2013
How you can help in the wake of the Oklahoma tornado
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Featured
January 21, 2013
Here's why Oklahoma City is perfect for market research.
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Featured
December 22, 2012
It's Christmas time at ShapardResearch
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Featured
Pre-Trial Research
November 27, 2012
Worth a thousand words: testing visual aids in pretrial research
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Featured
Focus Groups
September 13, 2012
Questions you should ask when selecting a qualitative research firm
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Featured
Mystery Shops
August 31, 2012
A collection of don'ts gathered along the way
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Featured
Pre-Trial Research
August 18, 2012
Trial lawyers as storytellers, but what story?
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Featured
Focus Groups
August 16, 2012
Getting the recruitment screener right
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Featured
Mystery Shops
July 30, 2012
ShapardResearch goes green with CNG fleet
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Featured
Mystery Shops
July 28, 2012
What's it take to be a mystery shopper? Apparently, very little.
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Featured
Pre-Trial Research
July 22, 2012
Discovering the things jurors might latch onto, before trial
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Featured
Focus Groups
May 8, 2012
ShapardResearch partners to offer Hispanic focused research
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Featured
May 4, 2012
M3: Marketing Minds Meet, 2012
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Featured
Mail Surveys
March 16, 2012
Bringing the mail survey into the 21st Century
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Featured
Data Collection
March 8, 2012
Tulsa: Open for Business
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Featured
March 1, 2012
Harnessing the power of 'word of mouth'
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Featured
September 21, 2011
Three secrets to make your Customer Loyalty initiatives successful
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Featured
September 5, 2011
The Good the Bad and the CLM
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Featured
May 25, 2011
Selecting a Firm: A Top Ten List
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Featured
May 25, 2011
Research in the 21st Century
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Featured
May 25, 2011
Do Your Research
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Featured
September 9, 2010
Shapard Research Honored for Second Consecutive year at Metro 50
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Featured
January 1, 1970
CLM: Six interconnected measures. Which ones are you missing?
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Featured
January 1, 1970
What are best practices for website usability testing?
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Featured
January 1, 1970
How well do your employees know your customers?
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